Huu, Tri Nguyen; Ngoc, Han Nguyen; Dai, Loi Nguyen; … - In: Cogent Business & Management 11 (2024) 1, pp. 1-15
The research goal is to identify the essential components of visitor satisfaction that influence future return intentions. The quantitative method and the deductive approach were implemented with a sample size of 300 tourists in Can Tho city, Vietnam after sending the survey questionnaire to 15...