Arshi, Tahseen Anwer; Wallis, Joseph - In: Entrepreneurial Business and Economics Review (EBER) 12 (2024) 2, pp. 157-176
Objective: The objective of the article is to provide an entrepreneurial value-based perspective that can either drive or derail circular economy (CE) adoption and related strategies. The study argued that fundamental shifts toward CE adoption require a more profound value-based change. Research...