Maulida, Dhita Nur; Amalia, Fatya Alty - In: ASEAN marketing journal : Association of Southeast … 16 (2024) 2, pp. 92-105
Manuscript type: Research Article Research Aims: This study aims to evaluate factors that influence attitudes toward using and purchase intentions for electric cars (e-cars), both directly and through mediating variables. Design/methodology/approach: A quantitative approach was employed by...