Building beneficiary capacity is a must for the success of European Union (EU) Cohesion Policy investment. This report reveals the importance of a strategic, proactive and tailored approach to beneficiary capacity building. It highlights that beneficiary capacity building involves more than...

The 2025 edition of the eu-LISA Industry Roundtable, titled 'Building Better Government Software at Scale - Agile, DevSecOps and Software Factories', brought together over 300 participants across EU Member States, EU institutions and agencies, and industry partners. The event was held in Warsaw,...

The paper discusses the introduction of a positive neutral countercyclical capital buffer (CCyB) for Albania. The building blocks present a step-by-step guide to assess preconditions to be in place. Applied to the case of Albania, authors employ a set of methods for the calibration of a positive...

Viewed by their respective constituents as “friends” or “good neighbors,” the US and Canada have many successful cross-border partnerships that vary in terms of scale and sector. While the broader Canada–US relationship can be viewed through a national governance framework –...

This book chapter aims to provide information on the role of social media as a Digital Platform or Tool for emerging brands. It aims to find how emerging brands can use social media as digital platform to enhance brand awareness, engagement, reputation and consumer loyalty. This chapter also...

The use of product and service brands by popular movie characters has long been a powerful marketing tool, boosting brand awareness and enhancing brand image. Product placement-the appearance of brands in films-not only increases visibility but also provides vital financial support for film...

The use of product and service brands by popular movie characters has long been a powerful marketing tool, boosting brand awareness and enhancing brand image. Product placement-the appearance of brands in films-not only increases visibility but also provides vital financial support for film...