Presutti, Manuela; Barbini, Francesco Maria; lo Presti, … - In: Destination Branding and Bias in Ecotourism, (pp. 411-448). 2024
This paper explores the role of village tourism in promoting sustainable practices and enhancing destination branding, using the case study of Montegridolfo and Palazzo Viviani, a luxury hotel in Italy's Riviera Romagnola. Through ethnographic research, we investigate the motivations behind...