Community-based tourism (CBT) serves as an essential approach to advancing sustainable tourism by empowering local communities and promoting economic development in the present era. It significantly contributes to preserving cultural heritage, ensuring that the tourism industry benefits all...

The digital era has revolutionized storytelling, creating intimate connections with audiences through diverse digital mediums. As a link between tradition and modernity, digital storytelling enhances the conveyance of cultural values in our increasingly digitized world. Prioritizing user...

The swift progress of artificial intelligence (AI) compels organizations to re-evaluate their operational frameworks and business strategies, leading to enhanced efficiency. AI is notably influencing accounting systems and the accounting profession, particularly in relation to business...

This chapter presents findings and discussions on the Delphi study. The findings expressed the views of the experts on sustainable maintenance strategies for government office buildings in emerging economies. The data were collected over two rounds. The first round took two months, while the...

In this chapter, we look at the actual formation of the British Olympic Association (BOA) in 1905 led by Britain’s three IOC members – Charles Herbert, Reverend Stuart de Courcy Laffan, and Colonel Sir Howard Vincent, together with the Conservative MP William Grenfell (later Lord...

This chapter explores how smart nudging can promote sustainable market shaping. It highlights the role of cognitive technologies such as artificial intelligence, machine learning, and robotics in fostering transformative changes in market practices. The chapter situates this discussion within...

Recently, the concept of frugal innovation (FI) has gained relevance in both academic and societal discourse. Whether disruptive frugal digital innovation is contributing to the growth of small and medium-sized businesses in Africa is a subject of debate. Generally speaking, frugal inventions...

The purpose of this paper is to present a conceptual framework and insights on the positive use of data-driven management (DDM) in customer service. The objective of this paper is to conduct the bibliometric analysis to understand various studies that are conducted on the data driven in context...