"This volume asks how our understanding of business history changes when we take the spatial and emotional dynamics of intimacy to be foundational elements of commercial persuasion. It explores how feelings of personal familiarity, whether in face-to-face interactions, long-distance appeals, or...

This chapter examines the legal and ethical challenges of integrating artificial intelligence (AI) and automated decision-making in commercial transactions. It explores how smart contracts, algorithmic liability, and personalized consumer services are transforming traditional concepts in civil...