Digital twin technology promises revolutionary gains in personalized medicine in the fields of biomedicine and pharmaceutics, but its deployment involves critical ethical and legal issues connected with data privacy and consent, concerning property rights and issues of equitable access. This...

This chapter examines the increasing influence of artificial intelligence on decision-making processes and the ethical challenges that arise, particularly in relation to algorithmic bias. These biases can result in discriminatory outcomes based on characteristics such as gender, ethnicity, and...

In Chapter 9 we discuss that the integration of artificial intelligence (AI) in law enforcement holds transformative potential, yet requires rigorous training, comprehensive regulations, and robust ethical safeguards to ensure its responsible use. AI applications—such as video analytics,...

The luxury industry's transformation in recent decades reflects growing integration of ethical and sustainable values due to societal pressure and evolving consumer expectations. This chapter examines ethical and sustainable co-branding as an emerging strategy in luxury, addressing demands for...

Self-Service Technologies (SSTs) powered by Artificial Intelligence (AI) and Machine Learning (ML) have transformed industries like retail, healthcare, and finance by offering personalized, efficient, and scalable solutions. However, these advancements have introduced ethical challenges,...

This study aims to investigate the relationships between ethical behaviour, perceived organisational support (POS) and organisational performance within Nigeria's Federal Ministry of Labour and Employment (FMLE).This study uses a positivist philosophy using survey data collected from 127 FMLE...

Creating a thriving and sustainable organization hinges on fostering an ethical business culture. This foundation not only influences operational success but also plays a crucial role in employee retention. First and foremost, an ethical business culture promotes transparency and accountability....

Rapidly create personalized, effective customer growth marketing that spans from customer insights and data analysis to automated content creation, in real-time. With identified patterns, deliver at scale, marketers can now reach the right audience with more precision, tailoring their messaging...