This chapter examines greenwashing in the high-end fashion industry, exploring challenges and proposing adaptive strategies for sustainable development. It establishes a theoretical framework defining key concepts such as greenwashing, Sustainable Development Goals, and Corporate Social...

In response to increasing concerns about environmental degradation, companies started to introduce actions that portrayed their attentiveness to these issues. This commitment, however, hardly translates into actual improvements in corporate environmental performance and outcomes, which leads to...

The rising prevalence of greenwashing by firms has emerged as a major concern for regulatory authorities over the past decade. This paper examines the impact of regulation on firms' strategic decisions regarding greenwashing and environmental quality in an oligopolistic market. We model two...