The metaverse's rise as a digitally immersive environment has created new marketing and customer interaction opportunities, where AI-powered customisation and emotional intelligence are essential. The emotional metaverse and enterprise AI systems are examined in this chapter, emphasizing how...

"A landmark practical guide from the twenty-first-century pioneer in economics. Experimental economics-generating and interpreting data to understand human decisions, motivations, and outcomes-is today all but synonymous with economics as a discipline. The advantages of the experimental method...

We conduct the first laboratory school choice experiment in which parents - the relevant decision makers in the field - are the experimental subjects. We compare Deferred Acceptance (DA) with two manipulable but potentially more efficient alternatives: Efficiency-Adjusted Deferred Acceptance...

We conduct the first laboratory school choice experiment in which parents - the relevant decision makers in the field - are the experimental subjects.We compare Deferred Acceptance (DA) with two manipulable but potentially more efficient alternatives: Efficiency-Adjusted Deferred Acceptance...

This paper reports results from a laboratory experiment on a continuous Japanese-English auction in a common-value 'wallet game'. The main objective is to test whether bidders follow the equilibrium bidding strategy predicted by theory. We find systematic deviations from equilibrium behaviour:...