The core of marketing is to meet consumers' specific needs and desires and create customer value through product and service exchanges. With growing environmental concerns, consumers are favoring environment-friendly products and services. As green marketing involves sustainable marketing,...

Environmental policies such as the European Union Emissions Trading System (EU ETS) raise concerns about their impact on local employment and competitiveness. Yet, existing EU ETS studies focus on firm-level outcomes during the initial phases of the program. We construct a panel dataset of about...

Green skills and capabilities in organisations are important enablers of net-zero transition as they determine firms' ability to adopt sustainability as a core business strategy. This study conducts a systematic literature review of 84 scholarly articles and 7 industry publications to examine...

This chapter examines the impact of Green Supply Chain Management (GSCM) on sustainability and the environment. It highlights how GSCM enhances both environmental performance and economic benefits by integrating sustainability into all supply chain phases. The study underscores the importance of...

Against the backdrop of China's "dual-carbon" goals, the complex interplay between fiscal decentralization and green taxation presents significant challenges for climate governance. This study examines the impact of green taxation on carbon emissions within the context of fiscal...