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~language:"eng"
~type_genre:"Article in journal"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Intereconomics : review of European economic policy"
~person:"Septianto, Felix"
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Consumer behaviour
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Septianto, Felix
Scharrer, Hans-Eckart
71
Kebschull, Dietrich
70
Lindgreen, Adam
51
Koopmann, Georg
47
Weinert, Günter
46
Di Benedetto, C. Anthony
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Gros, Daniel
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Naudé, Peter
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Henneberg, Stephan
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Mayer, Otto G.
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Nicolaïdes, Phedon A.
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Matthies, Klaus
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30
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26
Ivens, Björn Sven
25
Prentice, Catherine
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Belke, Ansgar
24
Pardo, Catherine
24
Pantano, Eleonora
23
Park, Jungkun
23
Thaichon, Park
23
Dwivedi, Yogesh Kumar
22
Dhir, Amandeep
21
Michaelowa, Axel
21
Möller, K. E. Kristian
21
Sharma, Arun
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Yan, Ruiliang
21
Hefeker, Carsten
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O'Cass, Aron
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Schultz, Siegfried
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Koester, Ulrich
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Kwasniewski, Klaus
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Mouzas, Stefanos
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Shams, Rasul
18
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Industrial marketing management : the international journal for industrial and high-tech firms
Journal of retailing and consumer services
Intereconomics : review of European economic policy
Journal of business research : JBR
12
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
8
European journal of marketing
6
Asia Pacific journal of marketing and logistics
5
Journal of advertising
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Psychology & marketing
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Australasian marketing journal
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International journal of advertising : the review of marketing communications
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business ethics : JBE
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Marketing letters : a journal of research in marketing
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International marketing review
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Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
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Australian journal of management
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International journal of market research
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Journal of advertising research
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
21
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1
Informational vs. emotional B2B firm-generated-content on social media engagement : computerized visual and textual content analysis
Gu, William
;
Chan, Ka Wing
;
Know, Junburn
;
Dhaoui, Chedia
; …
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 98-112
Persistent link: https://www.econbiz.de/10014334351
Saved in:
2
Are two reasons better than one? : how natural and ethical appeals influence consumer preferences for clean meat
Septianto, Felix
;
Sung, Billy
;
Doung, Chien
;
Conroy, Denise
- In:
Journal of retailing and consumer services
71
(
2023
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014261181
Saved in:
3
The role of cool versus warm colors in B2B versus B2C firm-generated content for boosting positive eWOM
Kwon, Jumbum
;
Chan, Ka Wing
;
Gu, William
;
Septianto, Felix
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 212-225
Persistent link: https://www.econbiz.de/10013326938
Saved in:
4
The role of art infusion in enhancing pro-environmental luxury brand advertising
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
; …
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209490
Saved in:
5
Feeling grateful versus happy? : the effects of emotional appeals in advertisements on self-made products
Japutra, Arnold
;
Septianto, Felix
;
Can, Ali Selcuk
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013401640
Saved in:
6
Cute brand logo enhances favorable brand attitude : the moderating role of hope
Septianto, Felix
;
Paramita, Widya
- In:
Journal of retailing and consumer services
63
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012665986
Saved in:
7
Everyday "low price" or everyday "value"? : the interactive effects of framing and construal level on consumer purchase intentions
Septianto, Felix
;
Lee, Michael SW.
;
Putra, Pragea Geldoffy
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012431573
Saved in:
8
The interactive effect of numerical precision and message framing in increasing consumer awareness of food waste issues
Khalil, Mary
;
Septianto, Felix
;
Lang, Bodo
;
Northey, Gavin
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-8
Persistent link: https://www.econbiz.de/10012502667
Saved in:
9
Mixed emotional appeal enhances positive word-of-mouth : the moderating role of narrative person
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Chiew, …
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-13
Persistent link: https://www.econbiz.de/10012648877
Saved in:
10
The effects of age cues on preferences for organic food : the moderating role of message claim
Septianto, Felix
;
Kemper, Joya A.
- In:
Journal of retailing and consumer services
62
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012648930
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