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~subject:"Consumer behaviour"
~type_genre:"Collection of articles of several authors"
~person:"Wang, Cheng Lu"
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Consumer behaviour
China
4
Konsumentenverhalten
4
Marketing
3
Brand loyalty
2
Brand management
2
Markenführung
2
Markentreue
2
Chinese
1
Chinesisch
1
Consumer society
1
Cultural identity
1
Customer retention
1
Customers
1
Developing countries
1
Economic development
1
Economic reform
1
Emerging economies
1
Emotion
1
Entwicklung
1
Entwicklungsländer
1
Fan
1
Jugendliche
1
Konsumgesellschaft
1
Kulturelle Identität
1
Kunden
1
Kundenbindung
1
Markenpolitik
1
Marketing theory
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Marketingmanagement
1
Marketingtheorie
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Membership
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Mitgliedschaft
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Personality psychology
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Persönlichkeitspsychologie
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Schwellenländer
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Sport organization
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Sportorganisation
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Structural change
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Strukturwandel
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4
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Collection of articles of several authors
Article in journal
25
Aufsatz in Zeitschrift
25
Sammelwerk
4
Aufsatz im Buch
1
Book section
1
Language
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English
4
Author
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Wang, Cheng Lu
Sheth, Jagdish N.
40
Belk, Russell W.
20
Jacoby, Jacob
9
Bettman, James R.
7
Holbrook, Morris B.
6
Fitchett, James
5
Hewer, Paul
5
Piacentini, Maria
5
Bala, Christian
4
Bauer, Hans H.
4
Hansen, Ursula
4
Herr, Paul M.
4
Herrmann, Andreas
4
Hippner, Hajo
4
Kaufmann, Hans Rüdiger
4
Laroche, Michel
4
Martínez-López, Francisco J.
4
Mick, David Glen
4
Reisch, Lucia A.
4
Schuldzinski, Wolfgang
4
Sherry, John F.
4
Spiller, Achim
4
Warde, Alan
4
Wilde, Klaus D.
4
Wildner, Raimund
4
Aiello, Gaetano
3
Arsel, Zeynep
3
Askegaard, Søren
3
Carù, Antonella
3
Fam, Kim Shyan
3
Fischer, Wolfgang Chr.
3
Foxall, Gordon R.
3
Gbadamosi, Ayantunji
3
Grewal, Dhruv
3
Gázquez-Abad, Juan Carlos
3
Hamilton, Kathy
3
Haugtvedt, Curtis P.
3
Janoś-Kresło, Mirosława
3
Kahle, Lynn R.
3
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International marketing review
1
Journal of consumer behaviour : an international research review
1
The journal of consumer marketing
1
Young consumers : insight and ideas for responsible marketers
1
Source
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ECONIS (ZBW)
4
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1
Brand management and consumer experience : an emerging market perspective
Wang, Cheng Lu
(
ed.
);
He, Jiaxun
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011760470
Saved in:
2
Economic development and consumer marketing in contemporary China
Wang, Cheng Lu
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10008772853
Saved in:
3
The Chinese little emperors : marketing to Chinese young consumers
Wang, Cheng Lu
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003859892
Saved in:
4
Special issue : The rising Chinese consumer
Wang, Cheng Lu
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003789901
Saved in:
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