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person:"Wiedemann, Dietmar Georg"
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Wiedemann, Dietmar Georg
Pousttchi, Key
72
Turowski, Klaus
10
Wiedemann, Dietmar G.
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Hufenbach, Yvonne
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Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
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MPRA Paper
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Erfolgsfaktoren des Mobile Marketing : [Strategien, Konzepte und Instrumente]
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Mobile und ubiquitäre Informationssysteme - Technologien, Prozesse, Marktfähigkeit : proceedings zur 3. Konferenz Mobile und Ubiquitäre Informationssysteme (MMS 2008), 26. - 28. Februar 2008, München, Germany
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ECONIS (ZBW)
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USB Cologne (EcoSocSci)
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Handbook of research on mobile marketing management
Pousttchi, Key
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2010
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