Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Bibliography included"
~person:"Backhaus, Klaus"
~person:"Fritz, Wolfgang"
~subject:"Marketingstrategie"
~type_genre:"Case study"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Strategic delegation in oligop...
Similar by subject
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Marketingstrategie
Theorie
23
Theory
23
Deutschland
16
Germany
16
Marketing
12
Betriebswirtschaftslehre
10
Business economics
10
Marketingmanagement
9
Marketing management
8
B-to-B-Marketing
6
Business-to-business marketing
6
Industrial goods
5
Industriegüter
5
Investitionsgütermarketing
5
Strategisches Management
5
Industrieprodukt
4
International market entry
4
International marketing
4
Internationaler Markteintritt
4
Internationales Marketing
4
Lieferantenmanagement
4
Management
4
Supplier relationship management
4
E-commerce
3
Electronic Commerce
3
Mobile Marketing
3
Mobile marketing
3
Beschaffung
2
Betriebswirtschaftliches Ziel
2
Corporate objective
2
Erfolgsfaktor
2
Procurement
2
Telemarketing
2
08.05.1990
1
Automated manufacturing
1
Automatisierte Produktion
1
Betriebliches Informationssystem
1
Beziehungsmarketing
1
Branche
1
more ...
less ...
Type of publication
All
Book / Working Paper
3
Type of publication (narrower categories)
All
Bibliography included
Case study
Bibliografie enthalten
3
Lehrbuch
3
Textbook
3
Fallstudie
1
Language
All
German
3
Author
All
Backhaus, Klaus
Fritz, Wolfgang
Schneider, Willy
3
Bruhn, Manfred
2
Ahlert, Martin
1
Breuer, Robert
1
Fenner, Frank
1
Geeten, Doris van der
1
Gerber, Rodolfo
1
Greupner, Carsten
1
Hilker, Jörg
1
Hoffmann Linhard, Adolfo
1
Hörschgen, Hans
1
Kaapke, Andreas
1
Lensker, Peter
1
Lücking, Joachim
1
Meffert, Heribert
1
Raasch, Antje-Christina
1
Raasch, Christina
1
Roth, Georg
1
Schwesig, Holger
1
Tomczak, Torsten
1
Wahl, Heiko
1
Wißmeier, Urban Kilian
1
Woratschek, Herbert
1
Zentgraf, Christian
1
more ...
less ...
Published in...
All
Vahlens Handbücher der Wirtschafts- und Sozialwissenschaften
3
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Industriegütermarketing
Backhaus, Klaus
-
1997
-
5., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10000628096
Saved in:
2
Industriegütermarketing
Backhaus, Klaus
-
1999
-
6., überarb. Aufl.
Persistent link: https://www.econbiz.de/10001419642
Saved in:
3
Industriegütermarketing
Backhaus, Klaus
-
2003
-
7., erw. und überarb. Aufl.
Persistent link: https://www.econbiz.de/10001696569
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
