Over the last decades there has been a growing concern about health, mainly from the population of more developed … countries. Health and wellness tourism are growing exponentially and show a great potential worldwide, having also become a … strategic product in Portuguese tourism. This study carries out a general approach to health and wellness tourism, its evolution …

Health and wellness tourism had a growing interest in the Portuguese population until 2019. However, with the ap … seeking a combination of a leisure and health dimension and valorise fac-tors such as location and access of the …

The research problem is the implementation of technological innovations in health tourism services. The main purpose of … the paper is diagnosing determinants of technological innovativeness of enterprises that provide health tourism services … since until now, technological innovations in health tourism have not been described in economy literature. The results have …

.g. public health) and social sciences (e.g. tourism management) to identify gaps between medical scientific knowledge and public … awareness in the context of COVID-19. The authors' experience in public health and tourism management further demonstrates a … missing link between academic research and the information made available in public health and everyday settings. A potential …

Marketing literature shows that the interaction between service encounters and customers is essential for the value …

tourism industry. This paper attempts to assess the ability to use the potential of health tourism enterprises in … counteracting the SARS-CoV-2 virus pandemic and to propose a sustainable transformation of the business model of the health tourism … enterprise, taking into account the determinants of sustainable tourism and health crises. The author presents the results of …