Wang, Ying; Cao, Jiang; Cai, Xiao - In: South African journal of business management 55 (2024) 1, pp. 1-13
Purpose: Studying the role of environmental, social and governance (ESG) performance in enhancing brand value is strategically important for promoting sustainable development. Design/methodology/approach: Using panel data for 126 different brands over 10 years, we empirically analyse the impact...