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A semiparametric approach to estimating reference price effects in sales response models
Aschersleben, Philipp
;
Steiner, Winfried J.
- In:
Journal of business economics : JBE
92
(
2022
)
4
,
pp. 591–643
Persistent link: https://www.econbiz.de/10013438849
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"Advanced data analysis techniques with marketing applications" : editorial
Paetz, Friederike
;
Steiner, Winfried J.
;
Hruschka, Harald
- In:
Journal of business economics : JBE
92
(
2022
)
4
,
pp. 557–561
Persistent link: https://www.econbiz.de/10013438850
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3
Multimodal preference heterogeneity in choice-based conjoint analysis : a simulation study
Goeken, Nils
;
Kurz, Peter
;
Steiner, Winfried J.
- In:
Journal of business economics : JBE
94
(
2024
)
1
,
pp. 137-185
Persistent link: https://www.econbiz.de/10014494374
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