Much research has examined the drivers of firms' R&D investments. However, many questions remain with respect to the role of R&D as a learning target and as a means of achieving legitimacy, particularly in the context of imitative R&D strategy. We develop a theory that integrates different...

Recycling programs are widely used to address global environmental challenges, with the active participation of end users being crucial for the successful return of products at the end of use. However, individuals have different motivations for recycling and face various obstacles in doing so....