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The purpose of the present study was to identify the customer requirements and engineering attribute expectations of an innovative product to which a Kano's model and quality function deployment (QFD) analysis was applied. In order to accomplish the research, a new water filling machine design...
Persistent link: https://www.econbiz.de/10012417942
This paper reports on a text mining-based case study aimed at determining how virtual reality (VR) games, as examples of really new products (RNPs), market themselves when they are introduced to the mass market. The goal was to examine the marketing foci of RNPs and any subsequent changes over...
Persistent link: https://www.econbiz.de/10012214698
Despite the promising ideas of lead users, the success rate of the open innovation process remains low if no proper personal characteristics are attached to the external contributor. The knowledge about the essential characteristic elements of lead users is crucial to select the right lead users...
Persistent link: https://www.econbiz.de/10012801908
Cultural inclusion generates a positive impact by socially increasing pride for individuals or economically increasing a country's global capital. Currently, in New Zealand (NZ), not many strategies exist that ensure inclusion of culture in new products introduced locally and globally. Further,...
Persistent link: https://www.econbiz.de/10014289215
Innovation plays a critical role in predicting the long-term survival of organizations, determining an organization's success and sustaining its global competitiveness, especially in an environment where technologies, competitive position and customer demands can change almost overnight, and...
Persistent link: https://www.econbiz.de/10011523280
Bee venom is a sub-product of the beekeeping activity, and has a wide field of applications in several pivotal markets. Nevertheless, its collection is not an activity disseminated among Portuguese beekeepers, as its production is marginal. There are limited empirical studies on the production...
Persistent link: https://www.econbiz.de/10012123427
New product development is an important innovation that should be done to meet consumers’ new trends. This paper is prominent as it discusses new product development through the inactive problem perspective in SMEs in Indonesia as a way to explore customers’ expectations, which are often...
Persistent link: https://www.econbiz.de/10012214379
Human resource management (HRM) practices for promoting innovation tend to vary from one context to another. This leads us to investigate the configurations of internal HRM practices and supply chain collaborations that help firms to achieve high levels of product innovation or cause firms to...
Persistent link: https://www.econbiz.de/10012229977
Recently many enterprises have been in need of design outsourcing services through which they can form creative ideas and innovations. In this respect, the innovation competency of design consulting firms is unprecedentedly regarded as a deciding competitive edge. This study examines the effects...
Persistent link: https://www.econbiz.de/10012229985
Our most pressing societal problems such as enhancing health care, developing alternate energy, revitalizing cities, and advancing the economy are complex innovation eco-systems. Complex innovation eco-systems are the next frontier in technology and innovation management, and require a...
Persistent link: https://www.econbiz.de/10011879249