This research has examined the personal capital investments and returns of a group of TAFE Diploma of Community Work … program. Through the conceptual framework, the research established a set of predetermined personal capital investments and … investments and returns. Consequently, the qualitative analysis of the in-depth interviews has revealed a broader range of themes …

marketing strategies and develop better policies to promote the use of private retail sales portals. This research also provides …

example of how the principles of supply chain management and relationship marketing may be applied to successfully access a … new export market - the Japanese consumer co-operatives. The thesis examines the theories of relationship marketing and …

relationships in the process, positive steps can be made towards the marketing of a work and the career progression of the … playwright. The issues of marketing and career progression are considered in a regional context. The thesis comprises the …

Societal marketing - marketing based on socially or environmentally conscious attributes, has for many years been … considered an accepted chapter of marketing theory. However, consumer response to many socially-conscious products never met … expectations - prompting marketing researchers to re-examine the assumptions underpinning the societal marketing theory. One such …

decades. This thesis reviewed the economics, management and marketing literatures to identify existing theoretical … set of strategic marketing management capabilities that were superior to rival firms and rival film industries. It is … argued that a marketing orientation and effective strategic marketing management capabilities also provide a unifying theory …