Whether consumers are aware of potentially adverse product effects is key to private and social incentives to disclose information about undesirable product characteristics. In a monopoly model with a mix of aware and unaware consumers, a larger share of unaware consumers makes information...

We quantify the prevalence of undisclosed influencer posts on Twitter across a large set of brands based on a unique data set of over 100 million posts. We develop a novel method to detect undisclosed influencer posts and find that 96% of influencer posts are not disclosed as such. Despite...

Social commerce represented at least $14 billion dollars in 2015, steadily increasing from previous years. A survey by Statista showed that 65.4% of US users had used a social media platform to make purchase directly through a post in 2017. As the size of social media worldwide continues to...

The new Consumer Rights Directive introduced some changes to the level of consumers' protection online. However, just like with its predecessor the Distance Selling Directive the main focus of the protection that consumers have been granted online rests in providing them with transparent and...

Selling virtual items for real money is increasingly being used as a revenue model in games and other online services. To some parents and authorities, this has been a shock: previously innocuous ‘consumption games’ suddenly seem to be enticing players into giving away their money for...