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Abstract While most scholars agree that prosocial motivations have replaced monetary incentives in open online communities, they often argue that these other-regarding motivations are based on exogenous preferences, and are the prerogative of the contributors. With the help of the French...
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This article aims at investigating how quantitative and qualitative (indirect) network effects impact pricing and trading decisions on a Business-to-Business marketplace. Using an original data set collected on MFG.com, one of the most prominent B2B platforms in the U.S.A., we find that the...
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