Generative Artificial Intelligence (GenAI) is revolutionizing innovation management by reshaping organizational structures and processes. Unlike traditional AI, which primarily focused on automation and prediction, GenAI introduces the capability to create new content, ideas, and solutions,...

The purpose of this article is to develop a quantitative model that supports policy makers in the tourism sector in making socially responsible investment decisions. In particular, this paper proposes a methodological approach to assess the impact of strategic decisions at the policy level, in...

The aim of this chapter is to propose the design of an anthropomorphic Virtual Shopping Assistant (VSA), endowed with an advanced system, to be used in the context of an innovative technologically based in-store service. The VSA is able to provide information based on a knowledge management...

The digital transition is transforming society in general and industry in particular, so much so that the concept of Industry 4.0 is by now widespread and consolidated. However, there is the risk that too pronounced a focus on technology may lead to losing sight of the centrality of human...

Start-up collaboration units (SCUs) are organizational units specifically created by large companies to facilitate collaboration with start-ups within their corporate innovation ecosystems (CIEs). The purpose of this study is to analyze the role of SCUs with reference to the transfer of...

The purpose of this article is to develop a quantitative model that supports policy makers in the tourism sector in making socially responsible investment decisions. In particular, this paper proposes a methodological approach to assess the impact of strategic decisions at the policy level, in...