This paper investigates the impact of product category, perceived risk, and brand name on consumers' willingness to pay (WTP) for greener (recycled/remanufactured) products. Results provide an understanding on how consumers differentiate between types of products when stating their WTP. The...

A method for the analysis, ranking and selection of R&D projects from a portfolio is outlined and demonstrated. It is proposed that an objective multi-criteria decision making method, Data Envelopment Analysis (DEA), be used to split a portfolio of projects into accept, consider further and...

How and why the positive net effect of science related activities substantially increases the value that would be anticipated by the financial theory that seems to work so well for other fields is considered here. A qualitative analysis of 25 small listed biotechnology R&D firms illustrates that...

This paper describes an extension to the data envelopment analysis (DEA) support system that has been used for the assessment, rating, and ranking of diverse portfolios of research and development (R&D) projects at Lucent Technologies. The approach is illustrated through its application to a...

Process technology selection is biased against selection of emerging process technologies such as nanotechnologies, biotechnology and microtechnologies (MEMS), since these decisions are frequently based on assumptions that are only valid for mature sustaining process technologies. This is a...

This paper investigates the impact of product category, perceived risk, and brand name on consumers' willingness to pay (WTP) for greener (recycled/remanufactured) products. Results provide an understanding on how consumers differentiate between types of products when stating their WTP. The...

Academics and executives argue that effective leadership is a key predictor of R&D success as well as quality management. Recent research highlights transformational leadership as a highly effective style shown to predict performance in organizations. However, no study examined the role of...