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An important reason why individuals join groups or communities is to satisfy their needs for identity. Firms might exploit this societal tendency to gain a competitive advantage. Using the strategic approach adopted by Kiehl’s, a U.S. cosmetic producer and retailer, as a source of inspiration...
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In recent decades, a new social condition has emerged, in which human beings increasingly seek to strengthen their identity by belonging to communities. The role of these communities as providers of identity may offer a powerful construct for explaining and interpreting a vast array of firm...
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Over the last decade, companies have paid greater attention to the management of their intellectual assets. We build a model that helps understand how licensing activity should be organized within large corporations. More specifically, we compare decentralization--where the business unit using...
Persistent link: https://www.econbiz.de/10013065861
By bridging literature on resource partitioning and markets for technology, this article proposes that companies that pursue a broad (focused) product strategy buy more (less) technology in the market but sign fewer (more) deals as technology suppliers. Further, an alignment between product and...
Persistent link: https://www.econbiz.de/10012893559
Most technology startups are set up for exit through acquisition by large corporations. In choosing when to sell, startups face a tradeoff. Early acquisition reduces execution errors but later acquisition improves the likelihood of finding a better match since in the early market, there are...
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This study examines how the ownership structure of corporations shapes their responses to technological change. We predict that mixed ownership, a situation in which, following privatization, the shares of a company are partly privately held and partly held by the government, is associated with...
Persistent link: https://www.econbiz.de/10014102350