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decision-making processes compared to destination choice models, and to demonstrate its usefulness for both sides of … consumption and production of tourism attractions.Methods: Fast decision at the consumers’ demand side is demonstrated via an … Sicily and Thessaloniki. Results: On the demand side, nowadays market conditions enable destination choice decision making in …
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The main purpose of the study is to examine the relevance and significance of market segmentation based on the activities visitors engage in while at a destination. In doing so, the paper attempts to segment first-time pleasure travelers and profile the market by tip-related characteristics....
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The importance of Internet for the travel and tourism industry has increased rapidly over the last few years. Understanding how travellers behave is of critical importance to travel suppliers and tourism authorities for formulating appropriate marketing strategies so as to fully exploit the...
Persistent link: https://www.econbiz.de/10014196990
Objective - The increasing growth of the Thai tourism market has resulted in international tourists flooding into Thailand and providing significant economic benefits for the country's tourism development. The purpose of this research is to examine a comprehensive model for Thai tourism. This...
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India is unique country in the South Region with a beautiful cultural background which is one of the oldest in the world. The tourist to India are attracted to the culture so that the beauty of the human race in its beautiful form of diversity is preserved and is measure of its identify. Tourism...
Persistent link: https://www.econbiz.de/10013109358
Purpose - This study constructs the influence mechanism model of sustainable marketing activities (SMAs), event image, commemorative product perceived value and tourists' behavioral intentions (TBIs) in the sports tourism context of the Beijing Winter Olympic Games. Additionally, the article...
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