Showing 1 - 10 of 17
The effect of negative information on consumer product evaluations has been studied heavily in the context purchase intentions and other preference-related measures. In this study, we examine the context (negative health hazard information on meat commodities), direction (positive and negative),...
Persistent link: https://www.econbiz.de/10005501100
Advertisements that present the image of the slim figures of models, movie actors and celebs are often blamed in triggering anorexia. In this paper we suggest that the slim model effect on consumers' weight is substantially greater than previously estimated due to its role in the emergence of...
Persistent link: https://www.econbiz.de/10013000180
In this paper we analytically study the effect of social hubs on the penetration of new products. Aggregating individual-level social network considerations to the market level, we identify boundary conditions for hubs' effect on diffusion. Our results demonstrate that seeding hubs has a...
Persistent link: https://www.econbiz.de/10013116525
Financial tools allow new possibilities and opportunities for manufacturers and retailers in markets with a secondary market to create better segmentation schemes, provide creative means to differentiate their products and services, and increase the value they can offer consumers. However,...
Persistent link: https://www.econbiz.de/10013088649
This study presents a framework to analyze how uncertainty about product attributes affects consumers' WTP for brand name products over generic ones, incorporating key elements of a random utility model and product attribute models. We found that in comparison to electronics, clothing, and...
Persistent link: https://www.econbiz.de/10009442948
While the demand for traditional agricultural economics is diminishing, there is a growing need for the economics and management of the food sector and the environment. Departments of agricultural economics have shown great flexibility in including agribusiness in their Bachelor's and Master's...
Persistent link: https://www.econbiz.de/10005503701
This paper combines the Becker family production model with a cooperative bargaining model to analyze power distribution within the family. Family consumption decisions are often made by one person, but for several people, suggesting traditional decision theory is inadequate. Using data gathered...
Persistent link: https://www.econbiz.de/10005468492
Over the last 150 years, agriculture has been subject to several waves of innovation which have significantly altered its institutional structures, its products and the way it is practised. Mechanical, biological and chemical innovations have, in turn, reduced labour requirements, increased...
Persistent link: https://www.econbiz.de/10011167568
Reviews of : Wansink, B. Marketing Nutrition: Soy, Functional foods, Biotechnology and Obesity Urbana and Chicago: University of Illinois Press, 2005; Motzafi-Haller, P. (ed.) Women in Agriculture in the Middle East Aldershot, England: Ashgate Publishing, 2005
Persistent link: https://www.econbiz.de/10009368820
Economic research generates a wide array of benefits. These include information, technological change, and improved policy. There are few quantitative studies of the benefits of economic research, and some benefits may be misattributed to biological and physical research. To be productive,...
Persistent link: https://www.econbiz.de/10004996482