Services Sector in India. With the opening up of the Financial Sector, the Banks are tying up with Mutual Fund Companies in … India and abroad for cross-selling of Mutual Fund products. This is a new channel for selling Mutual Fund products in India … banks to cross-sell Mutual Fund Products in India. These opportunities are based on customer's high usage rate of Mutual …

Mobile marketing is in embryonic stage in India but it is proliferating. Since 1995 the voyage has been started and … still progressing. Mobile marketing (M-marketing) has high rate of customer penetration, it can reach customer at anywhere … and any point of time. CRM (customer relationship management) is springing up in Indian market. Effective M-marketing can …

and raising the customer’s needs and increasing loyalty is marketing intelligence. Marketing intelligence includes a …). In this research, the effect of marketing intelligence on customer’s loyalty in producing and servicing has been studied …. In designed model, it has been paid for identifying the effective variances on customer's loyalty and marketing …