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Green finance is one of the emerging research areas, particularly in academia and industries. However, its contribution to green growth remains relatively unexplored. Unlike previous studies, the current research contributes to the existing literature by using green finance as a policy tool for...
Persistent link: https://www.econbiz.de/10015195513
An increasingly common practice among media platforms is to provide premium content versions with fewer or even no ads. This practice leads to an intriguing question: how should ad-financed media price discriminate through versioning? I develop a two-sided media model and illustrate that price...
Persistent link: https://www.econbiz.de/10012898703
Many products have similar or common attributes and are thus correlated. We show that when these attributes are uncertain for consumers, a complementarity effect can arise among competing products, in the sense that the lower price of one product may increase the demands for the others. This...
Persistent link: https://www.econbiz.de/10011942334
We show that some customers systematically purchase new products that flop. Their early adoption of a new product is a strong signal that a product will fail - the more they buy, the less likely the product will succeed. These customers, whom we call ‘Harbingers' [of failure], prefer products...
Persistent link: https://www.econbiz.de/10013055918
There is substantial academic interest in modeling consumer experiential learning. However, (approximately) optimal solutions to forward-looking experiential learning problems are complex, limiting their behavioral plausibility and empirical feasibility. We propose that consumers use cognitively...
Persistent link: https://www.econbiz.de/10014169302
This paper examines firms' product policies when they sell an add-on (e.g., Internet service) in addition to a base product (e.g., hotel rooms) under vertical differentiation (e.g., four- vs. three-star hotels). I show that the role of an add-on differs; higher-quality firms prefer to sell it as...
Persistent link: https://www.econbiz.de/10014036079
The deformation behavior of the β o (ω o ) phase in a Ti 4 Al 3 Nb alloy is investigated based on in-situ high energy synchrotron X-ray diffraction (HEXRD) and ex-situ Gleeble tests. Constrained plastic deformation occurs prior to failure in samples compressed below 800 ℃. The ω o phase...
Persistent link: https://www.econbiz.de/10013300308
Green finance is one of the emerging research areas, particularly in academia and industries. However, its contribution to green growth remains relatively unexplored. Unlike previous studies, the current research contributes to the existing literature by using green finance as a policy tool for...
Persistent link: https://www.econbiz.de/10015334062
We consider the strategic use of information by an online platform to both guide consumer search through its product recommendations and influence sellers' targeting and advertising decisions. The model provides a unified view of personalized product recommendation and targeted advertising on...
Persistent link: https://www.econbiz.de/10014030520
Advertising is often delivered through media. The evolution of media technologies has transformed the advertising landscape over time. We present a model to understand this evolution, unveiling the role of media formats in advertising. The model features a media platform's control of a...
Persistent link: https://www.econbiz.de/10014344074