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While Internet users claim to be concerned about online privacy, their behavior rarely reflects those concerns. In this paper we investigate whether the availability of comparison information about the privacy practices of online merchants affects users’ behavior. We conducted our study using...
Persistent link: https://www.econbiz.de/10009441267
Nudges are simple and effective means to help people make decisions that could benefit themselves or society. However, effects of nudges are limited to local maxima, as they are almost always designed with the “average” person in mind, instead of being customized to different individuals....
Persistent link: https://www.econbiz.de/10014108503
Although online retailers detail their privacy practices in online privacy policies, this information often remains invisible to consumers, who seldom make the effort to read and understand those policies. This paper reports on research undertaken to determine whether a more prominent display of...
Persistent link: https://www.econbiz.de/10013314366
Purpose The purpose of this paper is to explore and illustrate how organizations may use online communities strategically to adapt to a changing business environment, specifically from a dynamic capabilities perspective. Design/methodology/approach The paper presents empirical evidence from...
Persistent link: https://www.econbiz.de/10014847251