Purpose: The purpose of the study is to test the relationships between the antecedents of noneconomic satisfaction and its influence on economic satisfaction from both a seller's and a purchaser's perspective. Design/methodology/approach: Purchase and sales managers working for Taiwanese...

Citing the myriad applications of nanotechnology, this paper emphasizes the need to conduct “life cycle” based assessments as early in the new product development process as possible, for a better understanding of the potential environmental and human health consequences of nanomaterials...

Despite the fact that millions of people use the Internet every day and visit various shopping sites, it is interesting to find that quite a few of them do not complete purchase transactions. It is still a major challenge for online businesses to learn why these e-shoppers chose not to complete...

The main function of the NOVEL SMART MAP(NSM) is to assist tourists who come to the Ximending area for sightseeing in Taipei, Taiwan, ROC. With this digitalized map, they can smoothly plan their schedules. The idea of Novel SMART MAP comes from that tourists won’t need to spend too much time...

To make agricultural marketing policies be carried out more easily, this research establishes a decision support system by using the rice field of one farmer in Changhwa area, Taiwan as the example and explains how this decision support system works. Actually, this research has three purposes:...

The study aims to improve the distribution channels in the Taiwan aquaculture industry through a better vertical integration. This study is derived from a need to improve the distribution performance of agricultural-based industries in response to increasing food demands in Asia and elsewhere....