The current research examines the conditions under which consumers demonstrate associative versus dissociative responses to identity-linked products as a consequence of a social identity threat. Across four studies, the authors test the notion that reactions to social identity threat may be...

We propose a theory-based model of the shopper journey, incorporating the rich literature in consumer research and marketing research. We also take into account the evolving retailing landscape, characterized by significant knowledge, lifestyle, technological, and structural changes. With...

The lack of women in leadership across higher education has been problemitised in the literature. Often contemporary discourses promote 'fixing the women' as a solution. Consequently, interventions aimed at helping women break through 'the glass ceiling' abound. This article argues that the...

The lack of women in leadership across higher education has been problemitised in the literature. Often contemporary discourses promote 'fixing the women' as a solution. Consequently, interventions aimed at helping women break through 'the glass ceiling' abound. This article argues that the...

Recent empirical research for municipal water consumption has uncovered a variety of interesting growth patterns. This study examines municipal water usage over time for Halifax, Nova Scotia, the thirteenth largest metropolitan economy in the Canada. Results from a dynamic error correction...