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Praxeomorphology, ontology, and renewal of post-consumer personhood

Arnould, Eric J. - In: Journal of marketing management : JMM ; journal of the … 40 (2024) 7/8, pp. 635-641

Persistent link: https://www.econbiz.de/10014549842

Rethinking old thoughts

Arnould, Eric J. - In: Journal of business anthropology 5 (2016) 1, pp. 45-53

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Ontology and circulation : towards an eco-economy of persons

Arnould, Eric J. - In: Journal of marketing management : JMM ; journal of the … 38 (2022) 1/2, pp. 71-97

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Developing and renewing marketing as a scientific discipline through reflexive cocreation

Helkkula, Anu; Arnould, Eric J. - In: AMS review : official publication of the Academy of … 12 (2022) 3/4, pp. 168-173

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Opinions: what business anthropology is, what it might become… and what, perhaps, it should not be

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Why do the Indians wear Adidas? : or, culture contact and the relations of consumption

Wilk, Richard R.; Arnould, Eric J. - In: Journal of business anthropology 5 (2016) 1, pp. 6-36

The study of the consumption of goods has never achieved the prominence in anthropology of either production or exchange. Yet the accelerating consumption of western goods in non-western societies is one of the most obtrusive cultural and economic trends of the last three centuries. This article...

Persistent link: https://www.econbiz.de/10011639574