The growing urgency of environmental problems, such as climate change, pollution, and waste management, has highlighted the importance of eco-innovation. It includes the development of sustainable solutions for goods and services. As corporations adopt sustainability practices, governments are...

The main purpose of this study is to examine the causal relationships between components of customer-based brand equity for a tourist destination. We have collected data from 252 South Korean tourists in Danang City and tested some hypotheses by applying structural equation modeling (SEM)....

Inter-firm cooperation has received attention in recent years due to its benefit. However, little has been studied about the role of behavior intention and process by which affects cooperation behavior. From studying influencing factors which come from environmental and organizational sets, the...

Over the past decade, the tourism industry in Vietnam in general and in Central Vietnam in particular has grown significantly and played a major role in the economy, contributing not only to the national GDP but also to development of other sectors such as transportation, construction and...

Many studies have tried to explain the inter-firm relationship especially inter-firm cooperation. However, among them, the role of social influence has gotten little empirical investigation or to be neglected. Using survey data from SME tourism enterprises in Vietnam, the study tries to explain...

Inter-firm cooperation has received attention in recent year due to its benefit. However, little has been studied about the way to develop this relationship. In this paper we provide evidence on the development of small and medium-sized enterprises (SMEs) in Vietnam relying on inter-firm...

The main purpose of this study is to examine the causal relationships between components of customer-based brand equity for a tourist destination. We have collected data from 252 South Korean tourists in Danang City and tested some hypotheses by applying structural equation modeling (SEM)....

Corporate social responsibility (CSR) has been receiving increasing attention in the international community since the Sustainable Development Goals (SDGs) emphasise effective corporate partnership. CSR is one of the most critical instruments linking corporate activities to the SDGs. Among...

Many scholars hold that trust is one of the key in searching for inter-firm cooperation. But there are few studies to investigate the antecedent of inter-firm trust. The aim of the research is to identify the main determinants of inter-firm trust in tourism region. With an empirical study of 262...