There are more than eight hundred and fifty thousand small businesses in Australia that are home-based, a significant proportion of all businesses in the country. Past studies of home-based businesses reveal that they can be at a disadvantage due to the operator's isolation and lacking in access...

ICT provides opportunities for more convenient, more responsive and highly customized information services to business customers as they contact their providers regarding service issues and contract arrangements. This study looks at how ICT-enabled process innovations achieve customer retention...

There is much evidence in the literature that small business growth has long been regarded as critically important for the economy and for employment growth. This paper focuses initially on an analysis of the impediments to business growth identified from the survey responses of small businesses...

There is much evidence in the literature that small business growth has long been regarded as critically important for the economy and for employment growth. This paper focuses initially on an analysis of tbe impediments to business growth identified from the survey responses of small businesses...

Events have become an increasingly significant component of destination branding. Although events are thought to be important contributors to their host destination's brand, the most effective means by which to leverage them in order to build that brand are poorly understood. To explore the...

Whilst it may be an idealistic notion that businesses will continue to grow and long outlast their founders, the reality is that most businesses have finite lives with the vast majority of Australian business start-ups ceasing to exist within fifteen years. The reasons for business expiration...

In London, at the Suntory and Toyota International Centres for Economics and Related Disciplines (LSE), a symposium was held on 6 December 1997 - the anniversary of the day when the members of Iwakura's delegation were received by Queen Victoria. Comprising four lectures the symposium was...

In London, at the Suntory and Toyota International Centres for Economics and Related Disciplines (LSE), a symposium was held on 6 December 1997 - the anniversary of the day when the members of Iwakura's delegation were received by Queen Victoria. Comprising four lectures the symposium was...

Home based businesses have become an important part of the business scene and make effective economic contribution to their region. Governments at all levels are beginning to recognise their contribution to diversity, especially in large suburban areas lacking in any commercial activity. This...

This paper investigates students working on case analysis as a part of the summative assessment in an undergraduate marketing subject, with the aim of developing student’s analytical, strategic thinking, problem solving skills and knowledge of marketing principles. The results indicated that a...