In the present research, we document a novel forecasting bias, which we term the “future is now” (FIN) bias. Specifically, we show that people tend to believe that the future will mirror the present, even when such a belief is unfounded. That is, people overestimate the chances that whatever...

Past research in gift giving has largely treated asymmetries between the types of gifts givers give and the ones recipients prefer to receive as unintentional errors on the part of givers. In contrast, we show that givers sometimes intentionally bypass gifts that they know will bring the most...

In the Global Context of Open Market Economics of Today, the consumer has become the king. He enjoys a lot of Freedom in his Purchase Decision. A consumer is in the Position to influence the manufacturer or the marketer regarding, size, quality, content of the product, price, post sales service,...

Currently, Indian market is witnessing a retail boom with organized retailers offering a whole assortment of goods and services under one roof with good shopping environment. Private brands are gradually taking more space of retailers' shelf space in developed western economies. As competition...

In recent times, to address the increasing threat posed by wastewater discharge from industries polluted with toxic contaminants, advanced oxidation processes (AOPs) have been adopted. In this work, we have tried to improve the performance of magnetite (Fe 3 O 4 ) nanoparticles when subjected as...