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Research contributions in interpretivist marketing and consumer research studies : a kaleidoscopic framework
Lucarelli, Andrea
;
Shahriar, Hossain
;
Ulver, Sofia
; …
- In:
Marketing theory
24
(
2024
)
3
,
pp. 417-447
Persistent link: https://www.econbiz.de/10015164295
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2
Political ideology in consumer resistance : analyzing far-right opposition to multicultural marketing
Ulver, Sofia
;
Laurell, Christofer
- In:
Journal of public policy & marketing
39
(
2020
)
4
,
pp. 477-493
Persistent link: https://www.econbiz.de/10012534325
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3
Plant versus cow : conflict framing in the ant/agonistic relegitimization of a market
Koch, Christian H.
;
Ulver, Sofia
- In:
Journal of macromarketing
42
(
2022
)
2
,
pp. 247-261
Persistent link: https://www.econbiz.de/10013257864
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