The consumer goods market is characterized by strong competition. Thus, to bind customers to the company, a higher priority needs to be attributed to customer retention measures. Such measures include the loyalty card, but the use of the physical card is declining. To counteract this decline,...

Leadership und Digitalisierung oder Digital Leadership kann auf zwei Arten verstanden werden. Einmal eine durch die Verwendung von Technologien erzeugte verbesserte Wettbewerbsposition (Unternehmensführung) oder zum anderen als Steuerung von Unternehmen (Prozessen und Mitarbeitern) durch Werte,...

Background: We propose using neighborhood characteristics as demand-related morbidity adjusters to improve prediction models such as the risk equalization model. Results: Since the neighborhood has no explicit ‘place’ in healthcare demand models, we have developed the “Neighborhood and...

To date, the discussion regarding corporate social responsibility (CSR) has primarily addressed organizational rationale and activities. Little has been said about the individual characteristics and behaviors that promote the development of CSR within organizations. In this paper, we propose and...