Generelle Perspektive des Dienstleistungsmanagements -- Theoretische Aspekte des Dienstleistungsmanagements -- Funktionale Perspektive des Dienstleistungsmanagements -- Institutionelle Perspektive des Dienstleistungsmanagements -- Technologische Perspektive des Dienstleistungsmanagements --...

Service Design and Delivery provides a comprehensive overview of the increasingly important role played by the service industry. Focusing on the development of different processes employed by service organizations, the book emphasizes management of service in relation to products. It not only...