Vol. 3: How does education affect economic and social outcomes, and how can it inform public policy? Volume 3 of the Handbooks in the Economics of Education uses newly available high quality data from around the world to address these and other core questions. With the help of new methodological...

The Handbooks in Economics series continues to provide the various branches of economics with handbooks which are definitive reference sources, suitable for use by professional researchers, advanced graduate students, or by those seeking a teaching supplement. With contributions from leading...

What is the value of an education? Volume 4 of the Handbooks in the Economics of Education combines recent data with new methodologies to examine this and related questions from diverse perspectives. School choice and school competition, educator incentives, the college premium, and other...

How does education affect economic and social outcomes, and how can it inform public policy? Volume 3 of the Handbooks in the Economics of Education uses newly available high quality data from around the world to address these and other core questions. With the help of new methodological...

Einführung -- Perspektiven der Kundenwertanalyse -- Bausteine des Kundenwerts -- Ansätze zur Messung des Kundenwerts -- Kundenwert und wertorientiertes Management -- Anwendung von Kundenwertkonzepten -- Ethische Aspekte der Bewertung von Kundenbeziehungen.

Kundenorientierung, -zufriedenheit und -bindung sind bereits wichtige Determinanten des Marketing von Unternehmen. Mehr und mehr rückt nun der Kundenwert ins Zentrum der Aufmerksamkeit. Unternehmen stehen vor der Aufgabe, die richtigen Kunden zu finden und zu binden, da Ressourcenengpässe zur...