Showing 1 - 10 of 52
If your firm doesn't grow sustainably, can you grow professionally?Growth should be an integral part of every company, and organic internal growth must be carefully managed in order to foster successful and sustainable growth. In Organic Growth Disciplines, business expert Devanathan Sudharshan...
Persistent link: https://www.econbiz.de/10012199670
The entry of a new product (attacker) into a competitive market is likely to provoke responses from some or all of the existing products (defenders). This paper investigates the development of optimal defensive strategies based on an understanding of the possible reactions of all the defenders...
Persistent link: https://www.econbiz.de/10009191502
We determine the optimal response to competitive entry in a market characterized by a market share attraction model. The response of an incumbent is limited to changes in prices, advertising and distribution expenditures; brand positions are assumed to be fixed. We also assume that the entrant's...
Persistent link: https://www.econbiz.de/10008787515
Persistent link: https://www.econbiz.de/10011436512
Persistent link: https://www.econbiz.de/10011748789
Persistent link: https://www.econbiz.de/10011579233
Persistent link: https://www.econbiz.de/10012671722
New customer technology environments are magical worlds. With the rise of virtual reality, augmented reality, the internet of things and more, customers are more engaged, more involved, and easier to reach than ever ; while being inundated with increasing amounts of marketing material. How can...
Persistent link: https://www.econbiz.de/10012484846
Persistent link: https://www.econbiz.de/10005240373
In this study, energy–exergy–environmental–economic (4-E) analyses of stand-alone line-focusing concentrating solar power plants are carried out for different plant capacities ranging from 1 to 50 MW<sub>e</sub>. Solar power plants based on concentrating power technologies are used to harness the...
Persistent link: https://www.econbiz.de/10010970229