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Consumer behaviour
53
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Bagozzi, Richard P.
66
Yi, Youjae
61
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10
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10
Romani, Simona
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8
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6
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4
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Xie, Chunyan
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3
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3
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Lee, Shinhyoung
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10
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9
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7
Total quality management & business excellence
6
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5
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4
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3
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Asia-Pacific Journal of Business Administration
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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Continuing to broaden the marketing concept
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Entrepreneurship and the Financial Community
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Environmental accounting : commitment and propaganda
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European Management Review
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HEC Paris research paper series
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International Journal of Commerce and Management
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International journal of advertising : the review of marketing communications
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International journal of consumer studies
1
International journal of hospitality management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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ECONIS (ZBW)
81
RePEc
31
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1
Behavioral science foundations for global marketing research and practice : the model of goal-directed behavior
Bagozzi, Richard P.
- In:
Journal of global marketing
37
(
2024
)
4
,
pp. 237-263
Persistent link: https://www.econbiz.de/10015192616
Saved in:
2
Three systems underpinning marketing behavior
Bagozzi, Richard P.
- In:
AMS review : official publication of the Academy of …
8
(
2018
)
1/2
,
pp. 23-29
Persistent link: https://www.econbiz.de/10011919217
Saved in:
3
Philosophical foundations of concepts and their representation and use in explanatory frameworks
Bagozzi, Richard P.
- In:
Measurement in marketing
,
(pp. 5-52)
.
2022
Persistent link: https://www.econbiz.de/10013448925
Saved in:
4
Servant leadership in marketing : a critical review and a model of creativity-effects
Zarei, Mohammad
;
Supphellen, Magne
;
Bagozzi, Richard P.
- In:
Journal of business research : JBR
153
(
2022
),
pp. 172-184
Persistent link: https://www.econbiz.de/10013534003
Saved in:
5
Corporate socially responsible initiatives and their effects on consumption of green products
Romani, Simona
;
Grappi, Silvia
;
Bagozzi, Richard P.
- In:
Journal of business ethics : JOBE
135
(
2016
)
2
,
pp. 253-264
Persistent link: https://www.econbiz.de/10011498479
Saved in:
6
The more you care, the worthier I feel, the better I behave : how and when supervisor support influences (un)ethical employee behavior
Sguera, Francesco
;
Bagozzi, Richard P.
;
Huy, Quy
;
Boss, …
- In:
Journal of business ethics : JOBE
153
(
2018
)
3
,
pp. 615-628
Persistent link: https://www.econbiz.de/10011956393
Saved in:
7
Philosophical foundations of neuroscience in organizational research : functional and nonfunctional approaches
Bagozzi, Richard P.
;
Lee, Nick
- In:
Organizational research methods : ORM
22
(
2019
)
1
,
pp. 299-331
Persistent link: https://www.econbiz.de/10012005410
Saved in:
8
Social consumer neuroscience : neurophysiological measures of advertising effectiveness in a social context
Pozharliev, Rumen
;
Verbeke, Willem J. M. I.
;
Bagozzi, …
- In:
Journal of advertising : official publication of the …
46
(
2017
)
3
,
pp. 351-362
Persistent link: https://www.econbiz.de/10011744280
Saved in:
9
Brand hate
Zarantonello, Lia
;
Romani, Simona
;
Grappi, Silvia
; …
- In:
The journal of product & brand management
25
(
2016
)
1
,
pp. 11-25
Persistent link: https://www.econbiz.de/10011563009
Saved in:
10
The bittersweet experience of being envied in a consumption context
Romani, Simona
;
Grappi, Silvia
;
Bagozzi, Richard P.
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1239-1262
Persistent link: https://www.econbiz.de/10011608996
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