This groundbreaking title brings together a critical selection of key papers by the Nobel Memorial Laureates in Economics that have helped shape the development and present state of economics. The editors have organised this comprehensive series by theme and focuses on those Laureates working in...

Much experimental evidence indicates that choice depends on the status quo or reference level: changes of reference point often lead to reversals of preference. The authors present a reference-dependent theory of consumer choice, which explains such effects by a deformation of indifference...

Observed preference reversal cannot be adequately explained by violations of independence, the reduction axiom, or transitivity. The primary cause of preference reversal is the failure of procedure invariance, especially the overpricing of low-probability, high-payoff bets. This result violates...

The additive conjoint measurement model is applied to the study of decision making under certainty and risk. A data matrix is called additive if it is possible to rescale its cell entries such that their order is preserved and that every rescaled entry can be expressed as a sum of its row and...