The research reported here takes a complementary approach to the direct user/consumer studies, by measuring experts’ perceptions of the likely impact of new interactive media (NIM) on different product markets. This has two benefits. First, it provides a different (and, arguably,...

Vehicle trials are an important source of information about how households would use battery electric vehicles. However, trial data are potentially biased because the novelty of the trial can introduce short-term changes in driving patterns and a positive effect for the technology can result...