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Entrepreneurial scales in the Italian academia context : a comparison between university spin-offs and high-tech start-ups
Mason, Michela C.; Paggiaro, Adriano; Zamparo, Gioele; … - In: International journal of entrepreneurship and small … 45 (2022) 2, pp. 210-234
Persistent link: https://www.econbiz.de/10012939970
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Antecedents and moderators of golf tourists' behavioral intentions : an empirical study in a Mediterranean destination
Mason, Michela C.; Moretti, Andrea - In: EuroMed journal of business 10 (2015) 3, pp. 338-359
Persistent link: https://www.econbiz.de/10011480841
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To Rome with love : a moderated mediation model in Roman heritage consumption
Scarpi, Daniele; Mason, Michela C.; Raggiotto, Francesco - In: Tourism management : research, policies, practice 71 (2019), pp. 389-401
Persistent link: https://www.econbiz.de/10011987946
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Investigating the antecedents of African fast food customers' loyalty : a self-congruity perspective
Shamah, Rania A. M.; Mason, Michela C.; Moretti, Andrea; … - In: Journal of business research : JBR 86 (2018), pp. 446-456
Persistent link: https://www.econbiz.de/10011855373
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Faster! : more! : better! : drivers of upgrading among participants in extreme sports events
Raggiotto, Francesco; Scarpi, Daniele; Mason, Michela C. - In: Journal of business research : JBR 102 (2019), pp. 1-11
Persistent link: https://www.econbiz.de/10012103799
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A qualitative comparative analysis (QCA) of satisfaction toward extreme sporting events
Scarpi, Daniele; Pizzi, Gabriele; Raggiotto, Francesco; … - In: Australasian marketing journal 26 (2018) 4, pp. 358-368
Persistent link: https://www.econbiz.de/10011965441
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Uncovering the worth of the past : the relationship between corporate museums' strategic orientation and dual performance
Riviezzo, Angelo; Mason, Michela C.; Garofano, Antonella; … - In: Management decision 60 (2022) 7, pp. 1852-1874
Persistent link: https://www.econbiz.de/10013350251
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How do customers respond to external store environment? : analyzing the new luxury segment
Raggiotto, Francesco; Mason, Michela C.; Moretti, Andrea; … - In: Journal of global scholars of marketing science : … 33 (2023) 3, pp. 332-348
Persistent link: https://www.econbiz.de/10014319610
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Role of theory of consumption values in consumer consumption behavior : a review and Agenda
Bahoo, Salman; Umar, Rana Muhammad; Mason, Michela C.; … - In: The international review of retail, distribution and … 34 (2024) 4, pp. 417-441
Persistent link: https://www.econbiz.de/10015051395
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A multi-dimensional view of consumer value to explain socially-responsible consumer behavior : a fuzzy-set analysis of Generation Y's fast-fashion consumers
Pauluzzo, Rubens; Mason, Michela C. - In: Journal of marketing theory and practice : JMTP 30 (2022) 2, pp. 191-212
Persistent link: https://www.econbiz.de/10013358764