Purpose Both customer engagement (CE) and corporate social responsibility (CSR) have been linked to customer loyalty. Past studies use service dominant logic and customer value co-creation to explain this relationship. The purpose of this paper is to apply utility theory to develop and test a...

Why did it take China more than a century after its defeat in the first Opium War to begin systematically acquiring the fruits of modern technology? To what extent did the rapid economic developments after 1949 depend on features unique to China and to Chinese history as well as on the socialist...