Experimental conjoint choice analysis is among the most frequently used methods for measuring and analyzing consumer preferences. The data from such experiments have been typically analyzed with the Multinomial Logit (MNL) model. However, there are several problems associated with the standard...

<Emphasis Type="Bold">GLIMMIX is a commercial WINDOWS-based computer program that implements the EM algorithm (Dempster, Laird and Rubin 1977) for the estimation of finite mixtures and mixtures of generalized linear models. The program allows for the specification of a number of distributions in the exponential...</emphasis>

A number of studies have applied non-market valuation techniques to measure the value of cultural goods. Virtually all of these studies are single case applications and rely mostly on stated preferences, such as contingent valuation techniques. We compare the relative value of multiple,...