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Dimensions of customer loyalty in hospitality micro-enterprises

Haghighi, Azin Mostajer; Baum, Thomas; Shafti, Farhad - In: The Service Industries Journal 34 (2014) 3, pp. 251-273

This study aims to explore the role of customer loyalty as a managerial tool in the context of hospitality micro-enterprises (HMEs). In the absence of the concept of franchise customer loyalty becomes one of the key factors for survival. Analysis of data results in exploring the importance of...

Persistent link: https://www.econbiz.de/10010952320

Human resource management, services and relationship marketing : the potential for cross-fertilisation

Giannakis, Damianos; Harker, Michael; Baum, Tom - In: Journal of strategic marketing 23 (2015) 6, pp. 526-542

Persistent link: https://www.econbiz.de/10011478811

Do relational norms matter in outsourcing relationships? : lesson learned from hotel sectors

Lai, Pei-Chun; Espino-Rodríguez, Tomás F.; Baum, Tom - In: Tourism economics : the business and finance of tourism … 25 (2019) 2, pp. 189-212

Persistent link: https://www.econbiz.de/10011986367

Bridging the gap : making research "useful" in food, tourism, hospitality and events : the role of research impact

Baum, Tom - In: The study of food, tourism, hospitality and events : …, (pp. 157-166). 2019

Persistent link: https://www.econbiz.de/10011950487

Changing employment dynamics within the creative city : exploring the role of "ordinary people" within the changing city landscape

Baum, Tom - In: Economic and industrial democracy 41 (2020) 4, pp. 954-974

Persistent link: https://www.econbiz.de/10012390272

Sustainable human resource management in tourism : African perspectives

Baum, Tom (ed.); Ndiuini, Ann (ed.) - 2020

Persistent link: https://www.econbiz.de/10012172469

Work(ing) artefacts : tools of the trade, totems or trophies?

Robinson, Richard N. S.; Baum, Tom - In: Human relations : towards the integration of the social … 73 (2020) 2, pp. 165-189

Persistent link: https://www.econbiz.de/10012193367

Sustainable human resource management in tourism : introducing African perspectives

Baum, Tom; Ndiuini, Ann - In: Sustainable human resource management in tourism : …, (pp. 1-7). 2020

Persistent link: https://www.econbiz.de/10012222365

A changing world of work : what can we learn from the service sector about employing Millennials (and Gen Z)?

Baum, Tom - In: Organizational dynamics : a quarterly review of … 49 (2020) 3, pp. 1-8

Persistent link: https://www.econbiz.de/10012290786

Hospitality through hospitableness : offering a welcome to migrants through employment in the hospitality industry

Linge, Tone Therese; Furunes, Trude; Baum, Tom; Duncan, Tara - In: Tourism employment in Nordic countries : trends, …, (pp. 401-424). 2020

The chapter explores one of the under-conceptualised paradoxes of migration in the contemporary world. Brought to us through the work of Derrida (1999, 2000) and others, newly settled migrants, still very much guests in their own right, are widely asked to deliver the hospitality that welcomes...

Persistent link: https://www.econbiz.de/10012292545