Frontmatter -- Contents -- Preface -- Acknowledgments -- 1. Write What You Know -- 2. Why Seemingly Trivial Random Events Matter -- 3. How Winner-Take-All Markets Magnify Luck's Role -- 4. Why the Biggest Winners Are Almost Always Lucky -- 5. Why False Beliefs about Luck and Talent Persist -- 6....

Biographical note: FrankRobert H.: Robert H. Frank is the Henrietta Johnson Louis Professor of Management and professor of economics at Cornell University, as well as an economics columnist for the "New York Times". His books include "The Winner-Take-All Society" (with Philip Cook), "What Price...

Who was the greater economist--Adam Smith or Charles Darwin? The question seems absurd. Darwin, after all, was a naturalist, not an economist. But Robert Frank, New York Times economics columnist and best-selling author of The Economic Naturalist, predicts that within the next century Darwin...

In recent decades, explosive growth in the salaries of top earners, combined with income stagnation or decline for most others, has formed a renewed challenge to the claim that a free market serves the public interest. These trends lend new urgency to understanding why some people earn so much...